Michelob Ultra NYC Marathon
Interactive
With only an eight day lead time, we worked furiously with Agency AKQA to deliver this end-of-the-marathon photo op for the runners. Brand ambassadors took down runner information via our custom tablet program, which updated the LED wall with the runners name and marathon time. Our 2.6mm LED wall was used as a backdrop for the photo booth which would text your image to you. Agency: AKQA | Creative: AKQA | Interactive: BRDG Studios | Execution: BRDG Studios
