Pegasus 41 Nike
Nike Pegasus 41
Interactive LED Lights / Scenic Fabrication / Immersive Environment
At Nike’s NYC Flagship stores, including House of Innovation, we designed, programmed and installed custom display fixtures for the Pegasus 41 running shoe launch. Display fixtures include elements such as 3′ custom plasma tubes, Video LED backlit CNC map of Manhattan, inlayed with polished stainless steel, 4 different experiments showcasing the technology of the shoe. A pinnacle sculpture was built and showcased at the Chicago Marathon and then Miami Marathon. This sculpture included 5′ custom plasma tubes set in an array of LED light tubes and showcasing the Nike Pegasus 41.
