Race Day Guide Nike, House of Innovation
Nike NYC Marathon Directory
3D Game Development / Immersive Environment / Interactive
At Nike’s NYC Flagship store, House of Innovation, we designed, programmed and installed this interactive guide for both Marathon Racers and Attendees. This interactive experience allowed users to navigate. 3D model of the NYC Marathon Route and explore landmarks, running clubs, Nike race week events and of course all the important location and dates surrounding the NYC Marathon Race. The System was built in Unreal 5 and displayed on a curved 1.8mm LED wall mounted on our custom fabricated LED structure.
